You can’t deny that Google text ads are still very prominent and convenient to use the online platform for marketing strategy for your business. Thus, Google text ads are straightforward to produce and are one of the least expensive forms of digital marketing.
But, writing effective Google text ads needs Good knowledge about the advertisement section. PPC ads require creativity to attract the maximum audience. So, let’s discuss the specification of Google text ads:-
A text ad is a form to convey your business in the market through an advertisement on the digital platform. So, you can advertise your business on the Google networks in all the places from where your ad can appear in digital marketing, including Google sites and websites that partner with them and other places like mobile phone apps. You can also create ads to appear on search networks as well as display networks.
Let’s discuss where you can advertise your text ads: – Google network has divided into two groups to give more control over where they want to show their ad.
Search networks: – these are the Google search results pages, other Google sites also like maps and shopping sites, and the search sites are partners of the Google ads.
Display networks: – in this Google sites include YouTube, blogger, Gmail, plus many other thousands of partnering websites across the internet.
Few points to prepare genuine and compelling ad:-
Use catchy headlines that work for all devices: – the headline is an essential factor of any advertisement and most often the first thing people see:- catchy and trustworthy ads can easily catch to increase the CTRs and conversions.
Following tips to prepare tremendous headlines for your ads:-
Power of ad extensions: – ad extension generally allows you to add some extra information regarding your business relevant to your customers. While taking the help of extensions will help to improve your ad performance.
Test your ads for success: The best kind of PPC professionals in the industry are those who go for A/B test their ads creatively, especially in the title.
Presenting and creating the best text ads most probably lies in your creativity and articulation skills. Complete knowledge of all the latest Google ads rules and extensions are also required to make your ad more visible in the online market. So, always remember that delivering suitable text ads to your customers at the right moment will help to get more and more leads to your business.
The Naveen Kumar, Head of Marketing at JDM Web Technologies, is known for being the Woorank Digital Marketing Expert, Google Analytics Certified, Google Ads Certified, and Bing Ads Accredited. With his vast knowledge and 11 years of experience in delivering results, he has developed a core team that consists of professional and experienced personnel who can provide satisfactory services to all clients. As a result, today, JDM Web Technologies is known for being the best SEO Company, and one can get all kinds of Digital Marketing Services, including SEO, SMO, PPC, Local SEO, Website Design & Development, and ORM, under one roof.